Content Marketing

 

Though it may seem fairly straightforward, the content marketing process entails far more than simply generating text on a page; Content writing begins with a detailed search engine optimization (SEO) strategy, a vital step for determining keywords to draw an audience to your content. Leveraging these keywords in your content should always be high priority, no matter which platform you’re creating that content for.

At Root & Roam, we create content specifically targeted to your audience and digital channel. We work with you to establish tone and brand personality and ensure that your content leverages both.