EVENT MARKETING

 

Events are an excellent marketing strategy for communicating with your audience and increasing brand awareness. They’re also a great way to create buzz around your product or service. 

However, you can’t use the same approach to a conference as you do a festival. They serve different purposes. We understand what it takes to make your event shine. Whether your event is in person or entirely virtual, we’ll help you make a lasting impression. And yes, virtual events can be fun!

Root & Roam has the necessary expertise to ensure your event is successful from start to finish.

Let our dedicated and knowledgeable team handle all the details. We’ll manage everything from the venue location and catering to promotional materials and advertising. Then, you just sit back, look good, and enjoy the after-party!

 

SOME THINGS WE KNOW ABOUT EVENT MARKETING

The History of Marketing

The History of Marketing

The history of marketing - Marketing is defined as the action of promoting and selling products or services. For as long as there has been something to trade, barter, or sell, there has also been marketing. From the first example of branded materials to the invention...

Ep #02: Callie Lubke | COO

Ep #02: Callie Lubke | COO

Ep #02: Callie Lubke | COOIn this episode, we catch up with Callie Lubke, COO of Root & Roam - Integrated Marketing Agency. She also serves as Chief Event Coordinating for Bacon Bash Texas, the nation's largest bacon cook-off benefitting kids with type 1 diabetes,...

How To Plan For Holiday Marketing

How To Plan For Holiday Marketing

TABLE OF CONTENTSHoliday OfferHoliday Marketing GoalsCampaign Key Performance IndicatorsHoliday Marketing Campaign Target Audience and PersonasHoliday Campaign BudgetHoliday Marketing Action ItemsGet to Work On Your Marketing PlanHoliday Marketing SummaryFinal...