Analytics & Reporting

 

At Root & Roam, we track everything we do. In order to achieve this, we use several analytical tools and services to ensure we capture the right information that allows us to analyze and make recommendations as we go. When paired with our highly experienced marketing team, these tools measure the key performance indicators (KPIs) that we establish with you, and expertly monitor everything we do across all digital channels. 

At the core of our work, we believe in being completely transparent with our clients. While developing and launching new analytic processes, the team creates dashboards and reports monthly and meet with you to discuss.

SOME THINGS WE KNOW ABOUT ANALYTICS & REPORTING

Key Performance Indicators

Key Performance Indicators

Key Performance Indicators (KPIs) are crucial aspects of any marketing strategy and play a vital role in tracking the effectiveness and efficiency of your marketing campaigns. They are quantitative values that help you measure your progress towards your marketing...

Selling on Shopify: How To Set Up An ECommerce Store

Selling on Shopify: How To Set Up An ECommerce Store

Selling on Shopify - As the world is ever-changing, more and more people are doing their shopping online. From basic necessities to clothing and groceries, just about everything is available for purchase through the World Wide Web. Perhaps you have a brick and mortar...

What Are Heading Tags and Why You Should Use Them?

What Are Heading Tags and Why You Should Use Them?

It’s hard to believe at times, but the internet has rules. There are protocols and conventions that, when followed, tend to make things easier on all of us. They also make the content we create more accessible to more people! One of the foremost jobs of a digital...