by Amy | May 11, 2021 | Analytics Reporting, Digital Advertising, Digital Marketing, Lead Generation, SEO Strategy, Social Media, Traditional Marketing
Owned, Earned, And Paid Media: The Digital Marketing Trifecta You may have heard the terms “Owned, Earned, and Paid Media” tossed around in the past and could be concerned that they are new types of media that you must have to optimize and create a well-rounded...
by Amy | Feb 8, 2021 | Digital Marketing, Public Relations, SEO, SEO Strategy, Social Media, Traditional Marketing
There is no doubt that COVID-19 had a dramatic impact across industry sectors, to include the one we work in here at Root and Roam Integrated Marketing Agency. The pandemic decimated small so called “Mom and Pop” shops, while wreaking havoc on just about all brick and...
by Amy | Sep 8, 2020 | Publications, SEO Strategy, Traditional Marketing, Videography
EMPATHY (COGNITIVE, EMOTIONAL, COMPASSIONATE) Do you care about the people your actions affect? Of course you do! Actions are what show people who you are and what it is you’re made of. You can help people relate to you by showing people who you are. One thing...
