Website Development & Support
Your website is the backbone of your business. Think of it as your digital business card. Your website supports all of your company’s digital marketing efforts and serves as your primary customer touchpoint. A responsive, custom website design gives online users a clear idea of your brand offerings, unique value propositions, and core values. It’s important that your website be built to look great on any device, making sure your business looks its best regardless of how people are viewing it. We have a comprehensive website blueprint that defines the process of how we build a website, and our clients are always a big part of this process. We want you to love the way you communicate your value online.
As you know, visual elements are a huge part of the impact a website leaves on a visitor. This includes imagery, graphics, and video. At Root & Roam, we have in-house photographers who can help you, your products, and your business look their best. We have the ability to capture both still imagery and video from the air and ground, in high definition, creating a professional look and feel for any website. A website’s look and feel is also comprised of color choices, typesets, fonts, and general design. Our creative department (headed up by our fearless lion tamer of an Art Director) has decades of experience in making things look their best. Our web developers stay on the leading edge of feature sets and user experience improvements, guaranteeing that your viewers will have a simple yet modern experience when they visit. All of this comes together to create something that sparks interest, enjoyment, and a great impression.
Understanding your customer and how they engage with your website’s interface is something we specialize in here at Root & Roam. We design and develop websites that support a robust and user-friendly customer journey, and we ensure that your website is fully optimized for organic search. We keep track of the people who visit your website, and we use that information to make the experience more enjoyable for them. Whether you’re in the market for a new website or have a website that could use an overhaul—we’re here to help. Our team will work to create the best experience for your customers while conveying what you’re about in a professional and straightforward way. You can give us a call, shoot us an email, or fill out one of the contact forms here on the site. We’re always happy to help.
OUR WEB WORK
As a business owner, you may have heard of the change that is on the horizon. The coming of the new age is upon us, and on July 1st of 2023, Google will officially move away from Universal Analytics (UA) and transition into Google Analytics 4 (GA4). You may be...
Wireframing your project can be helpful to your team. What may feel like an extra step will help in the long run to communicate purpose, placement, and action.TABLE OF CONTENTSWhat is wireframing?How to make a wireframe?How to read a wireframeKey takeawaysWhat is...
Ensuring your website ADA compliant
TABLE OF CONTENTSWhat is ADA compliance, and why does it matter? How do I make my website ADA compliant?What is ADA compliance, and why does it matter?The Americans with Disabilities Act (ADA) is the United States’ most important law regarding accessibility and civil...