by daron | Apr 6, 2023 | Analytics Reporting, Digital Advertising, Digital Marketing
Key Performance Indicators (KPIs) are crucial aspects of any marketing strategy and play a vital role in tracking the effectiveness and efficiency of your marketing campaigns. They are quantitative values that help you measure your progress towards your marketing...
by daron | Dec 6, 2021 | Digital Advertising, Digital Marketing, Graphic Design, Publications
Choosing a Graphic Designer – Quality graphic design is a vital element of your business. A quality graphic designer can help your company’s visibility, sophistication, efficiency, and desirability over the competition. It is essential to stand out effectively...
by Amy | Sep 24, 2021 | Digital Advertising, Digital Marketing, Root & Roam Blog, Social Media
When putting together your social media strategy, you should always consider the tools available to help you meet your goals. A popular tool for over a decade has been the famous hashtag. Hashtags are powerful tools that can help your target audience find you...
by Amy | Jun 29, 2021 | Analytics Reporting, Audit, Creative Services, Digital Advertising, Digital Marketing, Local SEO, SEO, SEO Strategy, Social Media, Traditional SEO, Website
It’s hard to believe at times, but the internet has rules. There are protocols and conventions that, when followed, tend to make things easier on all of us. They also make the content we create more accessible to more people! One of the foremost jobs of a digital...
by Amy | May 11, 2021 | Analytics Reporting, Digital Advertising, Digital Marketing, Lead Generation, SEO Strategy, Social Media, Traditional Marketing
Owned, Earned, And Paid Media: The Digital Marketing Trifecta You may have heard the terms “Owned, Earned, and Paid Media” tossed around in the past and could be concerned that they are new types of media that you must have to optimize and create a well-rounded...
