by Amy | Jan 6, 2025 | Branding, Digital Marketing, Email Marketing, Email Marketing, Root & Roam Blog, SEO, Social Media
TABLE OF CONTENTS $ Understanding Brand Authority $ The Foundation of Brand Authority–Quality Content $ Demonstrating Expertise and Thought Leadership $ Consistency and Frequency in Content Production $ SEO and Content Distribution $ Engaging with Your Audience $...
by daron | Apr 11, 2022 | Digital Marketing, Social Media, Uncategorized
Social Media Engagement – While social media has proven to be a remarkable tool for projecting voices, it’s important not to forget one of its most powerful features: connecting with and engaging your audience. So how can you go about this? TABLE OF...
by Amy | Sep 24, 2021 | Digital Advertising, Digital Marketing, Root & Roam Blog, Social Media
When putting together your social media strategy, you should always consider the tools available to help you meet your goals. A popular tool for over a decade has been the famous hashtag. Hashtags are powerful tools that can help your target audience find you...
by Amy | Aug 5, 2021 | Creative Services, Photography, Root & Roam Blog, Social Media
iPhone Professional Photography 101 – Instagram is a wildly popular social media platform. Based on its active monthly users, we’re willing to bet you are familiar with it and most likely an active user yourself. With over 1 billion active users monthly...
by Amy | Jun 29, 2021 | Analytics Reporting, Audit, Creative Services, Digital Advertising, Digital Marketing, Local SEO, SEO, SEO Strategy, Social Media, Traditional SEO, Website
It’s hard to believe at times, but the internet has rules. There are protocols and conventions that, when followed, tend to make things easier on all of us. They also make the content we create more accessible to more people! One of the foremost jobs of a digital...
by Amy | Jun 28, 2021 | Creative Services, Digital Marketing, Graphic Design, Root & Roam Blog, SEO, Social Media, Website
As of 2021, 1.074 billion people are on Instagram worldwide making it the perfect place to sell your products. Instagram has all of the tools you need to get your product in front of the consumer and make them remember it. Selling on Instagram takes hard work,...