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Why Rebrand

Why Rebrand

by Amy | Jun 29, 2021 | Branding, Creative Services, Digital Marketing, Graphic Design, Traditional Marketing

Rebranding could be the difference between reaching your company’s full potential or being left behind. Staying ahead in any niche is a constant race. To keep your brand relevant, you need to be willing to do what it takes to make it stand out to consumers. A rebrand...
What Are Heading Tags and Why You Should Use Them?

What Are Heading Tags and Why You Should Use Them?

by Amy | Jun 29, 2021 | Analytics Reporting, Audit, Creative Services, Digital Advertising, Digital Marketing, Local SEO, SEO, SEO Strategy, Social Media, Traditional SEO, Website

It’s hard to believe at times, but the internet has rules. There are protocols and conventions that, when followed, tend to make things easier on all of us. They also make the content we create more accessible to more people! One of the foremost jobs of a digital...
How to Sell on Instagram: Everything you need to know about how to sell products on Instagram

How to Sell on Instagram: Everything you need to know about how to sell products on Instagram

by Amy | Jun 28, 2021 | Creative Services, Digital Marketing, Graphic Design, Root & Roam Blog, SEO, Social Media, Website

As of 2021, 1.074 billion people are on Instagram worldwide making it the perfect place to sell your products. Instagram has all of the tools you need to get your product in front of the consumer and make them remember it. Selling on Instagram takes hard work,...
Owned Earned and Paid Media

Owned Earned and Paid Media

by Amy | May 11, 2021 | Analytics Reporting, Digital Advertising, Digital Marketing, Lead Generation, SEO Strategy, Social Media, Traditional Marketing

Owned, Earned, And Paid Media: The Digital Marketing Trifecta   You may have heard the terms “Owned, Earned, and Paid Media” tossed around in the past and could be concerned that they are new types of media that you must have to optimize and create a well-rounded...
Bringing Brands and Communities Together!

Bringing Brands and Communities Together!

by Amy | Apr 15, 2021 | Branding, Creative Services, Event Marketing, Graphic Design, Public Relations, Root & Roam Blog, Traditional Marketing

The agency and the brand   Here at Root and Roam, we’ve enjoyed almost a decade of supporting one of our favorite clients, Pederson’s Natural Farms. Pederson’s was the first to create a no-sugar bacon and make it available nationally. They’ve grown to 90...
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